This guide is a tutorial on locating sources in NewsBank, a database containing media publications and library reference materials. It is a useful source for locating news articles like newspapers, magazines, and other media publications. This guide contains the following:
- What is marketing?
Learn about the basics of marketing, its purpose, and its important in the field of business.
- What is a marketing plan?
Learn how to construct a marketing plan and the types of marketing strategies you can utilize.
- Digital Marketing
Provides information on digital marketing and how it differs from traditional marketing.
- Marketing Plan Resources
Provides a list of library resources available to you about marketing plans.
- References
Lists the references used to help create this guide.
- Help
Additional resources for extra help.
